Currently, there are four billboards in Mason City reminding viewers that ‘Someone knows something…is it you?’. Our billboard campaign was all made possible by a generous donor. We had an excellent turnout of media at our event on June 5, 2018 (which would have also been Jodi’s 50th birthday). And now leads are starting to come in.
The entire goal of the campaign was to drive more leads. We want people in and around Mason City to try and remember the months leading up to June 1995 and if they recall anything related to Jodi’s case that may see out of the ordinary, strange, bizarre, or just curious now that they’ve had nearly two decades to think about it.
We’ve always believed this case was only one good lead away from being solved.
With the help of the public and these billboards, we hope that lead makes it to our team and to Mason City Police Department so Jodi can be found and an arrest can be made. We’re not giving up.
Thanks to everyone for their support and interest in our billboard campaign. And a special thanks to the media who came to the event, covered the story and continue to keep Jodi’s name in the headlines. It helps to spread the message that she still hasn’t been found. The chapter isn’t closed.
The following is a partial list of the media coverage the billboards generated in the last few weeks.
Media Coverage of Mason City Billboard Campaign
Television
KARE-TV – Billboard brings hope in Jodi Huisentruit Case
WCCO-TV – Jodi Huisentruit’s 50th Birthday Marked By Plea For Answers
KSTP-TV – Renewed Search for Information in Huisentruit Case
KAAL-TV – Mason City Police Chief Speaks on Jodi Huisentruit case on Her 50th Birthday
KTTC-TV – Billboards seek new clues to TV anchor’s 1995 disappearance
KIMT-TV – Group gathers to remember Jodi Huisentruit on her 50th Birthday
KCRG-TV – Event hopes to gain information in Jodi Huisentruit case
KETV Omaha – Billboard campaign draws new attention to case of Missing Iowa TV anchor
Radio
Iowa Public Radio – When Someone Goes Missing: New Teams Help Find Abducted Children Faster
Radio Iowa – Group marks Jodi Huisentruit’s 50th birthday, asks again for help in solving her case
Newspaper
TwinCities.com (Pioneer Press) – At missing TV anchor’s 50th birthday, billboard campaign seeks new clues in 1995 case
Star Tribune – Poignant timing as billboards go up seeking clues to Jodi Huisentruit’s disappearance
Mason City Globe Gazette – On Jodi Huisentruit’s 50th birthday, billboard organizers hope for ‘renewed zeal’ in solving Mason City case
Des Moines Register – Billboards seek new clues to TV anchor’s 1995 disappearance
Podcast
KAUS-1480 – Four Billboards